Meenakshi A. Benjwal

About Me	I head the Brand Communications at HCL Technologies. I have over 7 years of experience in marketing and communications and at HCL, I am responsible for the corporate brand positioning, campaigns and communications. I am an active reader and I wish to explore the views of global thought leaders and seekers at Unstructure. Your ideas can help me to challenge the status quo.
Professional Background	Head – Brand Communications at HCL Technologies
Interests	Reading, Writing, Travelling, Compering, Music

Meenakshi A. Benjwal and S Sivaguru are now connected 1 week, 2 days ago
Meenakshi A. Benjwal and Mukund Arora are now connected 3 weeks, 5 days ago
Meenakshi A. Benjwal commented on the blog post Is social networking at work good for employee engagement? 1 month, 1 week ago

I will reiterate the example given by Jon about Zappon again – Its use of social media by and for employees is drawing a lot of buzz. There is an interesting article on http://responsiblemarketing.com/blog/2008/06/12/creativity-social-networking-zappos-everywhere. Zappos core values emphasize on delivering ‘WOW’, Embracing and Driving Change, Creating Fun and A Little Weirdness, building Open and [...]
Meenakshi A. Benjwal commented on the blog post How does design thinking give companies a competitive advantage? 1 month, 3 weeks ago

Very Engaging Post Bruce!

I recently read an article of businessweek and think it would be interesting to share some design thinking examples for the discussions going on here…

 At GE, P&G, and other companies, a design perspective is a problem-solving apparatus that can be applied companywide

 When the best and brightest managers from GE attend the company’s [...]
Meenakshi A. Benjwal and Heledd Straker are now connected 2 months, 2 weeks ago

Blog	http://meenakshi-benjwal.blogspot.com/
Linkedin	http://www.linkedin.com/pub/meenakshi-a-benjwal/1/831/b12
Website	http://www.hcltech.com

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